We wanted to provide some overall perspective on the state of the industry with respect to growth prospects, equipment and solution status, and some thoughts on key vertical markets for Gen 2 based technology. In our view, market growth exceeding 40% should be possible in 2010. We see apparel and asset management applications as key [...]

One of the key factors that appears to be limiting RFID progress is the weak level of knowledge about the technology, or its potential for creating value-added applications. In our view, the majority of corporate personnel have a high degree of ignorance of RFID, and of those with understanding of RFID, the majority only carries [...]

More CEOs should be aware that RFID can help drive incremental revenue in a wide number of industries. Today, most executives likely consider RFID to be an operational efficiency tool. Nonetheless, we now see examples where RFID enables revenue enhancement by improving customer facing tasks, offering a differentiated service, providing business intelligence or through offering [...]

We understand that UPM Raflatac will implement a 10% price increase for all UHF inlays effective March 1; Avery Dennison will follow on April 1 with a 10% increase of their own. Some HF products will also be subject to the price increase. In our view this is simply a reaction to basic market forces [...]

We attended the National Retail Federation show in New York and wanted to provide a few thoughts on the progression of RFID. In general, the show was much more well-attended than last year, and we were particularly interested to see a number of retail senior executives looking at a wide variety of new technologies – [...]

We completed our December survey of 65 bar code resellers and observed encouraging trends, similar to those reflected during our September survey for both broader bar coding and RFID. While the environment remains generally soft, we were encouraged to hear of stability/improvement in several important verticals, including Transportation & Logistics, Healthcare and Government. Mobility products [...]

Year end is always a great time to look forward to the future and reflect on the past. Most of us are likely more interested in looking optimistically forward to 2010, and not spend much time on the dismal environment that enveloped 2009. We did this most recently in “Our Thoughts for RFID in 2010…,” [...]

We are a bit cautious on RFID usage in the Pharma industry in the next several years as we see the industry is gravitating towards 2D bar codes to meet serialized tracking requirements. Most contacts tell us use of 2D is a more simple process, takes away the incrementally necessary engineering associated with RFID and [...]

We see several dynamics in the airline industry that suggest continued interest in RFID, although we expect the progress will be slow. As we reported in the April 2008 and September 2008 editions of RFID Monthly, there is clearly value in providing more luggage visibility in terms of reduced losses and increased efficiency. This has [...]

We wanted to provide a few thoughts on what might be noteworthy events in the RFID industry during 2010. Our discussion is framed with a brief historical perspective as well as our key expectations for 2010 that include a short-term market focus, key projects, new product capabilities and privacy. We hope our thoughts will provide [...]